Open 7am to 2pm Thanksgiving Day

good. local. food.

Local and organic food in the heart of the Driftless region.


Sales & Specials

ANYONE CAN SHOP AND SAVE! THE CO-OP IS OPEN TO EVERYONE.

Our biggest sale of the year is BACK!

This November, get ready for gatherings with friends and family with big savings on all Field Day products.

From Nov. 5 through Dec. 2, more than 300 Field Day items are on sale. Field Day is the co-op's value brand that offers high-quality, delicious food and household products at more affordable every day prices. Now, during this event, our lowest prices are even lower. Plus, Viroqua Food Co-op owners save an additional 10% on every item with the Owner Extras discount.

As part of this sales event, 5¢ for every item sold is donated to NĀTIFS (North American Traditional Indigenous Food Systems) - to help strengthen Indigenous Foodways.

Starting November 5th, all shoppers can save on hundreds of pantry staples and household goods.

Learn more about NATIFS HERE

With SNAP and other government assistance programs in jeopardy, we recognize that many members of our community may be affected by food insecurity. We are also aware that there are others eager to help support their neighbors.

Here’s how you can participate at the co-op:

  • Add a non-perishable item or two to your shopping trip to donate at the co-op’s collection bin.

  • Drop off any non-perishable donations at the co-op.

  • Ask your cashier to add a cash donation at the register.

All donations will be distributed to Living Faith Food Pantry.


An amazing benefit for

co-op owners!

Joining your community-owned food co-op is a great way to support local farmers and producers, organic food, and your community. Plus, when you join the Viroqua Food Co+op, you save even more on your grocery bill.

Viroqua Food Co+op owners receive an additional 10% off Co+op Deals sales with Owner Extras! Just use your owner number at the checkout and your benefit automatically applies.

become an owner

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2025 HOLIDAY

Driftless Organics

Soldiers Grove, WI

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